Advertising color and consumer behavior3.1

This survey has been collected 18 samples
1.Please select the number you think can be appropriate to describe your own number according to your personal traits.* (Rating Scale)
 
Please select the number you think can be appropriate to describe your own number according to your personal traits.
    Strongly disagree disagree Slightily disagree Neither agree nor disagree Slightily agree agree Strongly agree
1. Acts as a leader
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 11
  • 61.11%
  • 2
  • 11.11%
2. Aggressive
  • 2
  • 11.11%
  • 3
  • 16.67%
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 3
  • 16.67%
  • 5
  • 27.78%
  • 3
  • 16.67%
3. Ambitious
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 7
  • 38.89%
  • 6
  • 33.33%
4. Analytical
  • 2
  • 11.11%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 4
  • 22.22%
  • 6
  • 33.33%
  • 5
  • 27.78%
5. Assertive
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 3
  • 16.67%
  • 4
  • 22.22%
  • 7
  • 38.89%
  • 2
  • 11.11%
6. Athletic
  • 3
  • 16.67%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 2
  • 11.11%
  • 7
  • 38.89%
  • 3
  • 16.67%
  • 2
  • 11.11%
7. Competitive
  • 2
  • 11.11%
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 2
  • 11.11%
  • 7
  • 38.89%
  • 4
  • 22.22%
8. Defends own beliefs
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 4
  • 22.22%
  • 7
  • 38.89%
  • 4
  • 22.22%
9. Dominant
  • 4
  • 22.22%
  • 1
  • 5.56%
  • 2
  • 11.11%
  • 0
  • 0.00%
  • 5
  • 27.78%
  • 4
  • 22.22%
  • 2
  • 11.11%
10. Forceful
  • 6
  • 33.33%
  • 2
  • 11.11%
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 2
  • 11.11%
  • 5
  • 27.78%
  • 1
  • 5.56%
11. Has leadership abilities
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 2
  • 11.11%
  • 9
  • 50.00%
  • 4
  • 22.22%
12. Independent
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 2
  • 11.11%
  • 7
  • 38.89%
  • 6
  • 33.33%
13. Individualistic
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 4
  • 22.22%
  • 8
  • 44.44%
  • 3
  • 16.67%
14. Feminine
  • 5
  • 27.78%
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 3
  • 16.67%
  • 2
  • 11.11%
  • 5
  • 27.78%
15. Flatterable
  • 2
  • 11.11%
  • 4
  • 22.22%
  • 2
  • 11.11%
  • 2
  • 11.11%
  • 5
  • 27.78%
  • 2
  • 11.11%
  • 1
  • 5.56%
16. Gentle
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 7
  • 38.89%
  • 7
  • 38.89%
  • 3
  • 16.67%
17. Gullible
  • 3
  • 16.67%
  • 1
  • 5.56%
  • 5
  • 27.78%
  • 2
  • 11.11%
  • 4
  • 22.22%
  • 3
  • 16.67%
  • 0
  • 0.00%
18. Loves children
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 1
  • 5.56%
  • 5
  • 27.78%
  • 7
  • 38.89%
19. Loyal
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 4
  • 22.22%
  • 3
  • 16.67%
  • 9
  • 50.00%
20. Sensitive to the needs of others
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 4
  • 22.22%
  • 8
  • 44.44%
  • 4
  • 22.22%
21. Makes decisions easily
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 5
  • 27.78%
  • 8
  • 44.44%
  • 2
  • 11.11%
22. Masculine
  • 3
  • 16.67%
  • 2
  • 11.11%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 5
  • 27.78%
  • 5
  • 27.78%
23. Self-reliant
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 3
  • 16.67%
  • 9
  • 50.00%
  • 4
  • 22.22%
24. Self-sufficient
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 4
  • 22.22%
  • 9
  • 50.00%
  • 4
  • 22.22%
25. Strong personality
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 3
  • 16.67%
  • 1
  • 5.56%
  • 3
  • 16.67%
  • 5
  • 27.78%
  • 5
  • 27.78%
26. Willing to take a stand
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 3
  • 16.67%
  • 2
  • 11.11%
  • 7
  • 38.89%
  • 4
  • 22.22%
27. Willing to take a risks
  • 1
  • 5.56%
  • 2
  • 11.11%
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 10
  • 55.56%
  • 4
  • 22.22%
  • 0
  • 0.00%
28. Affectionate
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 6
  • 33.33%
  • 8
  • 44.44%
  • 2
  • 11.11%
29. Cheerful
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 5
  • 27.78%
  • 8
  • 44.44%
  • 5
  • 27.78%
30. Childlike
  • 3
  • 16.67%
  • 2
  • 11.11%
  • 3
  • 16.67%
  • 3
  • 16.67%
  • 3
  • 16.67%
  • 4
  • 22.22%
  • 0
  • 0.00%
31. Compassionate
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 3
  • 16.67%
  • 11
  • 61.11%
  • 3
  • 16.67%
32. Does not use harsh language
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 5
  • 27.78%
  • 4
  • 22.22%
  • 7
  • 38.89%
33. Eager to soothe hurt feelings
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 5
  • 27.78%
  • 10
  • 55.56%
  • 1
  • 5.56%
34. Shy
  • 5
  • 27.78%
  • 4
  • 22.22%
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 2
  • 11.11%
  • 1
  • 5.56%
  • 4
  • 22.22%
35. Soft spoken
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 2
  • 11.11%
  • 1
  • 5.56%
  • 4
  • 22.22%
  • 6
  • 33.33%
  • 3
  • 16.67%
36. Sympathetic
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 3
  • 16.67%
  • 10
  • 55.56%
  • 3
  • 16.67%
37. Tender
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 6
  • 33.33%
  • 8
  • 44.44%
  • 1
  • 5.56%
38. Understanding
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 1
  • 5.56%
  • 11
  • 61.11%
  • 6
  • 33.33%
39. Warm
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 6
  • 33.33%
  • 9
  • 50.00%
  • 3
  • 16.67%
40. Yielding
  • 0
  • 0.00%
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 2
  • 11.11%
  • 5
  • 27.78%
  • 6
  • 33.33%
  • 3
  • 16.67%
3.Please select the number you think can be appropriate to describe your own number according to the number 1~7 circle. * (Rating Scale)
 
Please select the number you think can be appropriate to describe your own number according to the number 1~7 circle.
    Strongly disagree disagree Slightily disagree Neither agree nor disagree Slightily agree agree Strongly agree
1. This product's color is consistent with how I see myself.
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 4
  • 22.22%
  • 8
  • 44.44%
  • 1
  • 5.56%
2. This product's color reflects who I am.
  • 1
  • 5.56%
  • 2
  • 11.11%
  • 2
  • 11.11%
  • 0
  • 0.00%
  • 4
  • 22.22%
  • 3
  • 16.67%
  • 6
  • 33.33%
3. People similar to me like this product's color。
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 0
  • 0.00%
  • 3
  • 16.67%
  • 6
  • 33.33%
  • 4
  • 22.22%
  • 3
  • 16.67%
4. The kind of person who typically likes this product's color is very like me.
  • 0
  • 0.00%
  • 2
  • 11.11%
  • 2
  • 11.11%
  • 2
  • 11.11%
  • 4
  • 22.22%
  • 5
  • 27.78%
  • 3
  • 16.67%
5. This product's color is mirror image of me.
  • 3
  • 16.67%
  • 2
  • 11.11%
  • 1
  • 5.56%
  • 1
  • 5.56%
  • 4
  • 22.22%
  • 5
  • 27.78%
  • 2
  • 11.11%